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The Normal Brand

Shop everyday men's styles such as button-ups, t-shirts, pants and outerwear for a consistently cool and comfortable look.

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The Normal Brand Robles Knit Polo in creamThe Normal Brand Robles Knit Polo in cream
Robles Knit Polo Sale price€104.00 EUR
The Normal Brand Robles knit button down in navy and whiteThe Normal Brand Robles knit button down in navy and white
Robles Knit Button Down Sale price€104.00 EUR
The Normal Brand vintage slub pocket polo in mistThe Normal Brand vintage slub pocket polo in mist
Vintage Slub Pocket Polo Sale price€62.00 EUR
The Normal Brand vintage slub pocket pullover in blue stripeThe Normal Brand vintage slub pocket pullover in blue stripe
Vintage Slub Pocket Polo Sale price€62.00 EUR
The Normal Brand vintage slub pocket polo in whiteThe Normal Brand vintage slub pocket polo in white
Vintage Slub Pocket Polo Sale price€62.00 EUR
The Normal Brand Jimmy canvas short in storm
Jimmy Canvas Short Sale price€94.00 EUR
Men's ivory crinkle buttonup shirtMen's light weight semi sheer short sleeve
Freshwater Button Up Shirt Sale price€86.00 EUR
Mens waffle stitch short sleeve shirtThe Normal Brand waffle stitch button up in flax
Waffle Stitch Button Up Sale price€126.00 EUR
The Normal Brand short sleeved lived in cotton button up in pine needle stripeThe Normal Brand short sleeved lived in cotton button up in pine needle stripe
SS Lived-In Cotton Button Up Sale price€92.00 EUR
The Normal Brand Active Puremeso SS weekend henley in pineThe Normal Brand Active Puremeso SS weekend henley in pine
Active Puremeso SS Weekend Henley Sale price€56.00 EUR
The Normal Brand brookside bomber in juteMens bomber jacket
Brookside Bomber Sale price€176.00 EUR
The Normal Brand lived in cotton button up in pine needle stripeThe Normal Brand lived in cotton button up in pine needle stripe
Lived-In Cotton Button up Sale price€108.00 EUR
The Normal Brand legacy jersey ss henley in oliveMens green short sleeve henley tee
Legacy Jersey SS Henley Sale price€62.00 EUR
The Normal Brand James canvas overshirt in sand duneThe Normal Brand James canvas overshirt in sand dune
James Canvas Overshirt Sale price€166.00 EUR
The Normal Brand comfort terry pant in stoneThe Normal Brand comfort terry pant in stone
Comfort Terry Pant Sale price€136.00 EUR
The Normal Brand Puremeso Weekend Quarter Zipmens black quarter zip pullover
Puremeso Weekend Quarter Zip Sale price€84.00 EUR
the normal brand two button henleypuremeso two button henley
Puremeso Two Button Henley Sale price€63.00 EUR Regular price€70.00 EUR
Sold outmens the normal brand nikko buttonupnikko buttonup by the normal brand
Nikko Buttonup Shirt Sale price€79.20 EUR Regular price€88.00 EUR
canvas chore coat for menCanvas Chore Coat by The Normal Brand
Canvas Chore Coat Sale price€246.00 EUR
mens buffalo check sherpa jacketthe normal brand mens sherpa jacket
Sherpa Collar Jacket Sale price€176.40 EUR Regular price€196.00 EUR
quilted sherpa shacket blackmens quilted sherpa jacket
Quilted Sherpa Shacket Sale price€158.00 EUR
The Normal Brand Sequoia Jacquard LS Buttondown MossThe Normal Brand Sequoia Jacquard LS Buttondown Moss
Sequoia Jacquard LS Buttondown Sale price€116.00 EUR
The Normal Brand Vintage Thermal Henley IvoryThe Normal Brand Vintage Thermal Henley Ivory
Vintage Thermal Henley Sale price€82.80 EUR Regular price€92.00 EUR

What is The Normal Brand?

The Normal Brand is a clothing brand that was founded by three brothers, Jimmy, Lan and Conrad, in St. Louis, Missouri back in 2015. Inspired by a dream to make normal clothing better, these three brothers set out on a journey to make that dream a reality. Today, The Normal Brand boasts more than ten stores nationwide – and it continues to grow!

What is The Normal Brand's Philosophy?

These three brothers at The Normal brand don’t have a designer agenda when it comes to making clothes. They intentionally tell us, “We will always cater to you [our customers] because we are you.” That’s why you won’t find any hidden red tape when you shop The Normal Brand’s extensive selection of cool and comfortable clothing items.

What Makes The Normal Brand Stand Out As a Clothing Brand?

The clothing that you’ll find at The Normal Brand is exactly as it sounds: normal. Find all of your favorite classics in one place and be amazed by the quality of every piece. The Normal Brand boasts styles that are timeless, that fit well, and that are extremely comfortable - because why not look good in your everyday outfits?

What Clothing Products From The Normal Brand Can You Find at Kariella + The Men's Den?

At Kariella, we always like to have a nice selection of The Normal Brand’s most iconic pieces to cater to the gents who shop at the Kariella Men’s Den. Here are just a few styles that you’ll find on a regular basis…

Tops

You’ll find a vast selection of classic t-shirts, henley’s, polo shirts, button-up shirts and more from The Normal Brand. From your classic cotton t-shirt to knit and jacquard button-ups and dress shirts for more upscale occasions, you’ll find everything you need to accommodate your everyday style.

Bottoms

Find a great selection of comfortable shorts and pants to compliment the many variations of effortless tops offered by The Normal Brand. Dedicated to keeping you cool and comfortable all day long, you won’t be disappointed when you shop The Normal Brand’s canvas shorts and terry pants.

Outerwear

From lightweight pullovers to canvas overskirts, bomber jackets and sherpa-lined coats for the colder seasons, you’ll find just the right go-to jacket for whatever the situation calls for. We appreciate the clean look of each of The Normal Brand’s outerwear pieces, and we think you will, too!

Why Shop The Normal Brand Clothing at Kariella + The Men's Den?

The Normal Brand is known for taking everyday style and making it better. At Kariella, we thrive on doing the same, creating iconic looks out of everyday pieces to make something truly extraordinary. That’s why we carry The Normal Brand and that’s why we think you’ll appreciate what The Normal Brand has to offer just as much as we do!

Shop The Normal Brand today both online or at our Ojai, California storefront location in The Men’s Den section. Happy shopping, gents!